As you may already know, 2021 Find Your Match and Win Enterprise Contest is live. We wanted to let you know that you may promote the contest on your website. And, if you choose to do so, the consumers that submit a contest entry using your website link will flow to your dealership, only.

Each brand has its own designated contest site.

Note: If you received URLs for the 2020 Match and Win contest you can continue to use the urls that you were provided previously.

If you are interested in promoting the contest on your website or in your advertising, please send and email to Patricia Burton on at with the following information:

  • Dealer Code
  • Dealership name
  • Dealer Contact, email and phone number
  • Which brand sites will you be promoting (Buick, Cadillac, Chevrolet, GMC)?
  • Which properties do you plan to promote the contest on:

In return, we will provide you with:
URLs for the contest site that will allow us to track and allocate the leads to your dealership

If you have any questions or concerns, please feel free to contact Nikhil Chugh at and Patricia Burton at

Thank you,
GM Dealer Direct Team

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